Why ADA? Honouring a Pioneer

July 27th, 2023

At Mulberry Risk, we believe in embracing innovation to redefine the underwriting landscape for the better. That’s why we are proud to introduce ADA, our cutting-edge underwriting tool that pays tribute to the visionary Ada Lovelace.

Named after the groundbreaking mathematician, ADA is reshaping the actuarial process. Let’s delve into the story behind ADA, exploring the pioneering contributions of the world’s first computer programmer and how her innovative spirit became the driving force behind our mission.

A Trailblazer in Computing

Ada Lovelace was born in 1815. An English mathematician and writer, Ada was known for her work with Charles Babbage on the Analytical Engine, which is often considered the world’s first computer. Her insightful notes on the engine included the first published algorithm, making her the world’s first computer programmer, long before computers as we know them today even existed.

Ada’s visionary ideas and passion for combining mathematics with machines laid the foundation for modern computing, inspiring generations to come - including Mulberry Risk.

Revolutionising Underwriting with ADA

With Ada Lovelace’s pioneering spirit as our guiding light, Mulberry Risk has set out to revolutionise the underwriting landscape with ADA - the Artificial Digital Actuary. The name ‘ADA’ pays homage to the trailblazing mathematician, symbolising our commitment to embracing technology and pushing the boundaries of underwriting possibilities.

Powering Data-Driven Underwriting

ADA untangles and organises complex data, leaving us with clean, validated information that unveils valuable insights. Powered by machine learning and smart algorithms, ADA empowers underwriters to focus on making profitable decisions.

By offering granular segmentation, ULR forecasting and near real-time analysis, ADA enables us to anticipate future performance more accurately, gaining a competitive edge in a rapidly changing market.

A Tribute to Excellence

Like Ada’s revolutionary vision, ADA empowers us to navigate the future confidently, armed with forward-facing insights and analytics. Much like how Ada’s work laid the foundation for modern computing, ADA is transforming the actuarial process, combining the art and science of insurance to drive sustainable growth and build better relationships with carrier partners.

As we celebrate Ada Lovelace’s pioneering contributions to computing and her spirit of innovation, it is clear that her legacy lives on through ADA. By harnessing technology and embracing a data-driven approach, ADA helps to unlock our full potential, make informed decisions and sustainably navigate our future in the ever changing insurance landscape.

Inspired by Lovelace’s visionary ideas, ADA’s journey is a testament to the transformative power of combining brilliance and innovation to create a brighter future for underwriting, embracing tomorrow’s technology today.

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